I recently added a ppp direct little (well not so little) graphic on my site and it allows advertisers a way to get a post bought directly. PPP is a way of getting blogging sites some extra money. PPP direct is a direct way of doing this - they provide the middle 'man' to the extent that your money is guaranteed and they manage things. The opportunities are added to your personal page on the ppp website so it's all official. My cost is $5 a post (how cheap!) since this is not the busiest of sites (not sure if anyone visits at all) but check out the ppp blog site direct amount... $500!!! very impressive, non?
How this works is that an advertiser is browsing through blogs and reading bits and pieces here and there. If they would like me to write something about them then they click on the 'hire me' image/link and then make me an offer. The benefit of ppp over other similar sites is that the mark up on ppp is a lot less than on the other ones. 50% to 100% on rival advertising through blogging sites whereas ppp is only at 35%. When using ppp direct the markup is only 10% of which half is admin costs.
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